Industry Segments

Accubase serves the following segments of the restaurant industry:

 

Fine Dining Full Service
Casual Dining Quick Service
Restaurant Groups Management Companies
Restaurant Owners Ownership Groups

When reviewing the solutions within this industry, it is helpful to understand the overall landscape as it relates to marketing services and technologies that may play a role for any restaurant or group. The following solution map is a starting point for understanding the total set of solutions to consider. If you want to explore the possibilities for a given business need, Request an Acculist and Accubase will create a dynamic list of solutions based on its research and your described requirements.

Request Acculist

Restaurant Solution Map 2017-08

Marketing Technology Guide

When applying solutions to a business environment, Accubase’s Marketing Technology Guide provides insights into where a restaurant may want to offer a service or create competitive advantage, among other strategic and tactical goals. Request this guide to begin identifying those aspects of marketing that may be important to the success of your business.

Request MarTech Guide

Marketing Technology Surveys

As an individual restaurant or group, you may also request participation in Accubase’s Marketing Technology Surveys. The results of these surveys will provide participants insights into the investments being made into various technologies and how their Marketing Operations Ratios compare to similar restaurants. The surveys cover individual restaurants, restaurant brands and groups, management companies and ownership groups. Request an invitation to the survey by completing the linked form.

Request Survey Invitation

Research Coverage

Accubase’s marketing and technology categories summaries are included in the following slideshow to give you selected examples of the types of solutions covered in Accubase’s research services for these industry segments.

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Slideshow Examples: Content Management Systems (CMS), Digital Menus, Event Marketing, Point of Sale (POS), Reputation Management, Time Tracking